Project how your institution may be impacted from the upcoming changes to College Board® Search. What’s changing at College Board®?
All projected changes relative to the base year of 2023
After the changes to College Board® Search, all colleges are projected to lose 8.4M funnel inquiries from Search, which translates to a drop of 121.1K enrolled students and a loss of $5.61b of Net Tuition Revenue in 2027. We recommend colleges backfill this gap with other sources.
The map below displays the projected drop in search availability and inquiries within each state, accounting for any segment filters applied.
Median family incomeDrop in inquiries |
Less than $35,000 -2.3M |
$35,000 to $59,999 -1.1M |
$60,000 to $99,999 -1.8M |
$100,000 to $149,999 -1.3M |
$150,000 to $199,999 -650.7K |
$200,000 or more -815.7K |
EthnicityDrop in inquiries |
American Indian/Alaska Native -55.5K |
Asian -372.6K |
Black/African American -964.7K |
Hispanic/Latino -1.8M |
Native Hawaiian/Other Pacific Islander -13.3K |
White -3.6M |
Two or More Races -705.7K |
Other -511.1K |
This data tool analyzes PSAT and SAT-taking cohorts from numerous government sources and then projects how they funnel into Search. Read our full methodology document to learn more and see all sources.
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